Baselworld 2017 - Carl F. Bucherer
Discover our latest exquisite, innovative timepieces unveiled at Baselworld 2017!



On a 924 sq m spread sits the Carl F. Bucherer booth – a regal construction it took 44 days to build and 50 people working 24/7 from start to finish. It has a backbone of steel, 75 tons of the sturdy material support it. Barely imaginable 10 kilometers of cable were laid to provide for all the rooms on three levels. A total of 20 tons of stone tiles and 18 tons of glass complete the pavilion.


The interior shows touches of gold, an homage to the city of Lucerne, the hometown of Carl F. Bucherer at the heart of Switzerland.