With Daniel Bernhardt, Carl F. Bucherer is introducing a new Brand ambassador, who will reinforce the image campaign with great effect. The Swiss national came via the catwalks of Milan, Paris and New York to Hollywood, where he now works as an actor. His involvement with the martial arts (Asian art of combat) exposed him from an early age to the balance between body and spirit – producing an inner freedom that now accompanies him through his life. Nothing is more important to him than his daughter Bella and his wife Lisa, to whose good fortune and happiness he has devoted himself. He uses his closeness to them in his work, his second great passion. Despite his success, Daniel has both his feet firmly on the ground and consistently pursues his own path. This makes him the ideal ambassador for our Brand.