Terms and Conditions of Use


We are delighted that you are visiting our Carl F. Bucherer website and wish you a warm welcome!

This website was created and published by Bucherer AG with its registered office in Switzerland, Langensandstrasse 27, 6005 Lucerne, entered in the commercial register of the canton of Lucerne with the number CH- (cf. statutory information in the Legal Notices.

The Digital Marketing Department of Carl F. Bucherer is responsible for the editorial content of the website.

This website is hosted by CLARANET SAS, 18 rue du Faubourg du Temple 75011 Paris.

The use of this website is subject to the following terms and conditions. If you are not in agreement with these terms and conditions, please refrain from continuing to use or revisiting this website. By using this website, you explicitly declare that you have had access to these terms and conditions and that you are in agreement with them.

BUCHERER reserves the right to amend these terms and conditions of use at any time in their entirety or in part without prior notice. Except in the event of explicit notification, the new terms and conditions apply immediately for all information, details, goods and services on this website. If you continue to use the BUCHERER website, the amendments are deemed to be accepted.

Last updated: November 2021


Restriction of use

You use the BUCHERER website at your own responsibility and are therefore responsible for compliance with the national statutory provisions applicable in your country. This applies in particular in the event that access to or use of the BUCHERER website may be prohibited by law in certain countries. In this case, use is prohibited.


Advice for children and parents

The Carl F. Bucherer website is aimed at an adult audience. It is forbidden for minors, and especially children under 13 years of age, to transmit personal data about themselves to us or to register to receive a service. If we detect that such data has been transmitted to us, it will be deleted from our database. The parents (or legal guardians) of the child may contact us and request deletion of the data or de-registration. For this purpose, we require a copy of an official document confirming you as a parent or guardian. The contact details can be found in our privacy policy.


Use of the Content of the Carl F. Bucherer Website

Data protection

When you visit our website, certain data are automatically recorded (e.g. cookies, analysis using Google Analytics, etc.). The data protection provisions are therefore valid when you visit our website. You will find the data protection provisions here.


Disclaimer/Limitation of liability

All content of this website is solely for general information purposes, we make every effort to ensure that the content is correct, up-to-date and free of errors, and that it does not breach any third-party rights.

Where permissible under the law, BUCHERER assumes no liability or guarantee for the correctness, reliability, functionality, marketability, completeness, (satisfactory) quality, suitability for any use, non-breach of rights or the freedom from defects in the goods and services presented on this website.

Neither does BUCHERER assume (where permissible under the law) any liability or guarantee for the results that arise from the use of the information offered. All details, information, downloadable data and files etc. on this website are provided without guarantee for their correctness, completeness, accuracy, performance, assured properties, certain results etc.

Where permissible under the law, BUCHERER cannot assume any liability (either explicitly or implicitly) for the information provided, either for loss or damage of any kind or indirect damage and/or consequential damage and/or losses. Neither does Bucherer assume any liability for punitive damages or accidental losses or damage (including but not restricted to loss of earnings, data, other non-physical values, the costs of procuring replacement goods or replacement services) that could arise in conjunction with the access to this website, its use, its linking to other websites or with services based on it (including but not limited to direct requests or downloading of data or files in particular screen savers and other computer software available on the website), even if the possibility of such damage should have been pointed out to BUCHERER.

Neither does BUCHERER assume any responsibility or provide any guarantee that the functions, content, downloadable files and software on this website are without error (in particular but not restricted to computer viruses, Trojan horses, damaging program code that could impair the proper functioning of any software or other equipment or material) or will not be interrupted, that errors will be eliminated or that this website or the servers are free of harmful components. Access to the BUCHERER website can be interrupted at any time or be impossible, in particular in the event of maintenance or improvement work to the website.

This waiver of liability and responsibility also applies to all companies affiliated with BUCHERER.

BUCHERER reserves the right at any time to change the information regarding goods and services indicated or offered on this website without prior notice or not to offer goods and services any longer. This is subject at any case to the goods and services indicated being available and in stock. If it exists, price information is given on this website without guarantee for its accuracy in retail or wholesale.


Intellectual property rights

All intellectual property rights (in particular copyright, trademark, design and patent rights) to content of this website are reserved. Images, texts, graphics, computer software, etc. that are contained on this website, are presented or can be downloaded may not be copied, downloaded or otherwise used unless otherwise indicated. The downloading or printing out of individual pages and/or sub-areas of this website is permitted if neither the copyright notices or other designations protected under the law are removed and full information about the source is provided. If data or programs are downloaded from this website or otherwise reproduced, all ownership rights and intellectual property rights thereto remain with BUCHERER and/or any third-party rights holder. The (complete or partial) reproduction, communication (electronically or by other means), modification, linking or usage of this website for public or commercial purposes is prohibited without the prior written consent from BUCHERER and without full information about the source. BUCHERER does not grant the users of the BUCHERER website any rights at all (in particular no intellectual property rights), except the rights necessary to use the BUCHERER website.


Intellectual property rights of third parties

Bucherer has business ties with various brand-name partners (e.g. watch and jewellery companies). A number of images on this website are therefore owned by third parties. The corresponding terms and conditions in the previous paragraph therefore also apply with regard to the intellectual property rights of third parties.



The setting up of links to pages of this website requires the prior written consent from BUCHERER. The framing of pages of this website (i.e. embedding in another website) is not permitted.

Some links on this website refer to websites that have been set up by third parties. BUCHERER has no control whatsoever over these websites and the information, goods or services offered, presented or indicated there; nor has it checked these websites or their content. BUCHERER assumes no responsibility or liability for the content of such websites of third parties. The use of links to websites of third parties does not explicitly mean that BUCHERER approves or recommends them or assumes any guarantee or liability for them.


General terms and conditions

Information, offers, images etc. of goods and services on this website are for information purposes only and do not establish either a request or an offer or a recommendation for the purchase of goods or for the use of services. Only the actually offered goods and services including prices in the stores of BUCHERER and other authorised providers are decisive.

BUCHERER is not obliged to answer any requests for offers or price information or accept any orders that are made or sent based on information, details, images, etc. on the BUCHERER website. In particular, BUCHERER reserves the right not to reply to enquiries by e-mail. BUCHERER also rejects all responsibility for the receipt of enquiries, orders, requests for the submission of offers or indication of prices etc. that are sent by e-mail or other means.

Even if the use of this website is permissible for a person, it cannot be concluded from this that the goods and services presented on this website are actually available in a certain country or territory, or will be delivered there.


Applicable law and place of jurisdiction

The terms and conditions above as well as the use of this website (including enquiries, offers, orders, etc. that result from the use of this website) are subject to Swiss substantial law, without giving effect to the principles of conflict of laws.

The sole place of jurisdiction for all disputes associated with the above provisions and the use of this website (including enquiries, offers, orders, etc. that result from the use of this website) is Lucerne, Switzerland. BUCHERER, however, has the right to initiate proceedings at any other responsible court.

Last updated: November 2021

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