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FONDATION DE LA HAUTE HORLOGERIE

15 Nov 2018

Carl F. Bucherer becomes a partner

As a partner brand of the Fondation de la Haute Horlogerie (FHH), the Lucerne watch manufacturer will play an active role in supporting the foundation’s future endeavors – promoting expertise, encouraging the exchange of information, pursuing excellence, and protecting tradition in the field of Haute Horlogerie.

Founded in Lucerne in 1888, Carl F. Bucherer has stood for sophistication in the art of luxury watchmaking for 130 years as an independent traditional Swiss company. The brand’s exclusive timepieces are developed and created in its Lengnau manufacture and represent the very epitome of quality, innovation, and passion. A long history of triumphs in watchmaking design and innovative technology had already seen Carl F. Bucherer accepted into the exclusive circle of the FHH, which is reserved for a select few outstanding manufacturers that satisfy the FHH’s stringent requirements and share the foundation’s commitment to the art of Haute Horlogerie.

“We are proud to have been listed among the top manufacturers recognized by the FHH for some time. Now, with our official partnership, we are strengthening this commitment, and look forward to making an important contribution to upholding the traditions of Haute Horlogerie and the exchange of information in the sector,” declared Sascha Moeri, CEO of Carl F. Bucherer. Pascal O. Ravessoud, International Development Director and Secretary General of the Cultural Council at the FHH, added: “We are delighted to welcome Carl F. Bucherer as a new partner to support us in our mission to promote the art of watchmaking around the world. This independent brand has earned its place among the elite names in Haute Horlogerie with its numerous technical innovations over the years.”

Since 2005, the FHH has been dedicated to the preservation of watchmaking tradition and encouraging the pursuit of excellence within the sector. By carrying out extensive public relations work and setting up an international network of delegations and partnerships, the FHH develops solutions to address sector-wide issues such as the lack of new talent and combating product piracy.

Sascha Moeri, CEO of Carl F. Bucherer, and Pascal O. Ravessoud of the FHH announced the new partnership together at an exclusive event in New York, where the Swiss watch manufacturer also unveiled an exclusive new product, thereby reasserting its place among the Haute Horlogerie elite: the Heritage Tourbillon DoublePeripheral Limited Edition pays tribute to 130 years of “Made of Lucerne” watchmaking heritage and is limited to just 88 watches.