Jan 10, 2014

Elegance and determination.

Lucerne, January 2014. The model and actress Puja Gupta is Carl F. Bucherer's new “Friend of the Brand”. She provides the perfect combination of ambition and glamour.

Lucerne, January 2014. The model and actress Puja Gupta is Carl F. Bucherer's new “Friend of the Brand”. She provides the perfect combination of ambition and glamour.

"Everything that’s difficult in life is a stepping-stone to success;
nothing is impossible if you work hard and never give up." Puja Gupta's words express her personal opinions but also reflect her own experience. She has worked very hard for her success and is always keen to take on new challenges.

Success and commitment
From a young age, Puja Gupta always felt drawn to the world of glamour. Her breakthrough came in 2007, when she won the title of Miss Universe India. She went on to represent India at the 2007 Miss Universe competition in Mexico, where she made the top ten. Puja Gupta's career has now taken off. Her beauty and charms are in demand for fashion magazine shoots and she has become the face of numerous famous brands and labels. Now Puja is even gaining a foothold in Bollywood - India's dream factory. She made her acting debut in the film "F.A.L.T.U." Since then, the model has quickly developed a successful career as an actress and has won roles in several other films. When Puja is away from the glamour and the spotlight she is a strong supporter of the animal rights organisation PETA, campaigning for vegetarianism, and she also plays an active role in spreading AIDS awareness.
Puja Gupta approaches everything she does with passion and energy. In her free time, she enjoys horse riding and yoga and loves to write and draw. She is a keen traveller who takes delight in getting to know different cultures. Thanks to her outgoing attitude, she feels at home everywhere in the world.

Independence and confidence
For Puja Gupta, it is essential that she remains true to herself in everything she does, so she takes great care to preserve her independence and to live life on her own terms. Independence and confidence are traits that are embraced by Carl F. Bucherer. Since 1919, the Swiss watchmaker has been creating ladies' watches that exude a very special charm and endow their wearers with exceptional flair. The Patravi ChronoDate worn by Puja Gupta underlines her sporty yet elegant style. As the new “Friend of the Brand”, the actress embodies the values, aspirations, and elegance that are at the heart of Carl F. Bucherer.

Latest News

Discover more
Mar 11, 2024


Manufacture Excellence
Welcome to a new era for CFB, and the next chapter in Swiss watchmaking.
Feb 09, 2024


Witness true love
This Valentine’s Day, we’re celebrating the wonderful diversity of couples everywhere.
Jan 23, 2024


CFB wins Capital Watch Award 2023 for Heritage Chronometer Celebration.
Click on the checkbox to activate or deactivate the use of particular type of cookies. After changing the settings, please confirm by clicking „Save settings“.

Cookie overview

Arrow Generic Essential / Cookies
Functional cookies are essential to ensure the basic functions of the website. Without them, the website cannot be used as intended, which is why they cannot be deactivated. They ensure, among other things, basic functions required for page navigation, language settings or the functionality when changing from http to https and thus compliance with increased security requirements. Essential cookies are used exclusively by us. Your consent to use these cookies is not required.
Performance cookies are those that collect information about the behaviour of website visitors (such as the frequency and duration of pages visited, search terms used, movements such as clicks and mouse scrolling, error messages displayed and loading times). This information is used to improve user-friendliness and to target the website to the user. This data is stored in anonymous form and provides a user-friendly navigation and website as well as improving it. Performance cookies are subject to consent.
Marketing cookies are used by us and third-party providers to display relevant advertising tailored to the user on our own as well as third-party websites (such as social media platforms). They are also used to determine the frequency with which an advertisement is displayed and to determine the effectiveness of an advertising campaign. Marketing cookies are subject to consent.

We use cookies for statistics, site optimisation and targeted marketing. If you click on "I agree", you accept that cookies are set for these purposes, or you can determine here which cookies we are permitted to use. Read more about the use of cookies in our Privacy Policy.

Note on processing data collected on this website in the USA by companies like Google, Meta Inc.: By clicking on "I agree", you also agree that your data may be processed in the USA. The USA is considered by the European Court of Justice to be a country with an inadequate level of data protection according to EU standards (for further information, please refer to Section 9 of the Privacy Policy). Please specify here that only essential cookies are permitted to ensure that the transfer described above does not take place.