Bucherer and blue. This combination of Swiss watchmaking excellence and the beauty and symbolism of this colour has a long-standing tradition dating back to 1888.

Visitors to Zurich Airport can experience the rich history of luxury watch manufacturer Carl F. Bucherer at a special exhibition opposite the Bucherer boutique until October 25th, 2019. In addition to rare historic models and groundbreaking milestones from over 130 years of “Made of Lucerne” watchmaking heritage, passengers in Airside Center 1 can also discover the highlights of the new collection and recently launched Heritage collection timepieces until October 25th, 2019.

Basel, September 9, 2019.

Carl F. Bucherer invites you to discover extraordinary timepieces in an exhibition in Hong Kong! We are proud to present its 2019 novelties alongside highlights from its current collections and selected vintage timepieces at a dedicated special exhibition with Prince Jewellery & Watches in Hong Kong.

You are warmly invited to experience a rich heritage of over 130 years with ingenious technical innovations and unique design. The exhibit will be on display until August 5, 2019.

Our HK team look forward to welcoming you soon!

Carl F. Bucherer is proud to be a supporter of the Only Watch charity auction for the third consecutive time. Proceeds from the biennial event will go towards the fight against Duchenne muscular dystrophy. The Swiss watchmaker will be donating a unique Patravi ScubaTec timepiece, specially created for the auction held November 9, 2019. The highest bidder will also be treated to an exclusive trip to the birthplace of the brand’s Swiss watchmaking heritage.

Lights, camera, action! A range of big- and small-name celebrities gathered for the global premiere of the Hollywood movie John Wick: Chapter 3 in New York City on May 9, 2019. Swiss watch manufacturer Carl F. Bucherer was also there, having supported director and friend of the brand Chad Stahelski with his latest work. After featuring in the first two episodes about contract killer and car fan John Wick, the Lucerne manufacturer’s timepieces once again show the time of day in John Wick: Chapter 3, this time on the wrists of Halle Berry and Keanu Reeves.

The latest addition to the Carl F. Bucherer Manero Flyback collection combines the beauty of precious metal with unabashed retro charm and sophisticated watchmaking technology. The new Flyback Chronograph boasts an 18 k rose gold case that houses a column-wheel mechanism, ensuring both precision and ease of use. The vintage character of the timepiece gets an elegant contemporary twist thanks to black and red accents and a kudu-leather strap.

What does it mean to be a free spirit? It’s a question we have asked the entrepreneurs and and adventurers who are featured in this issue of 1888 – from the al fresco chefs who cook on bonfires in some of the world’s most beautiful landscapes to a female tailor who broke the mould in the bastion of tradition that is London’s Savile Row. While the answer varies from person to person, they all agree that free spirits trust their own instincts and forge their own paths.

As a partner brand of the Fondation de la Haute Horlogerie (FHH), the Lucerne watch manufacturer will play an active role in supporting the foundation’s future endeavors – promoting expertise, encouraging the exchange of information, pursuing excellence, and protecting tradition in the field of Haute Horlogerie.